Now, this is sadly not a solution that works for everyone, but for those it does it's gangbusters.
When wireless first starting hitting the market, it had a limited niche. It was for trade show people and traveling salesmen. Later even contractors jumped in on the game as now they could get retail rates by taking the terminal to the client on site. However now there is a whole new list of retail clientele lining up to get wireless where you would have never thought.
Ever been to the mall?
Mall kiosks can be great business these days. I know of several people that have several each. They do well, but they have their own trials and tribulations as well. One such issue is the cost of a phone line. This particular customer happened to serendipitously mention that it cost him $60 a month just to run a phone line to his kiosk. That's $60 a month before any phone calls are made whatsoever. What's worse is he had family with kiosks in differing malls, some of whom had monthly phone rates as high as $75. We even saw one that paid (those with sensitive heart should leave the room...) $120+ a month before any calls were made.
Wireless is a good choice for these merchants as even though it's more expensive than a standard terminal due tom its $15 per month wireless fee and $0.05 extra per transaction, it saves bucket loads of cash for otherwise unnecessary expenditures.
The reason it even has the $15 a month wireless fee added as it is basically a credit card terminal with a cell phone Frankensteined in. The $15 pays for an unlimited cell phone plan. Before you ask, the answer is an emphatic "No". You cannot use this terminal to call home or order a pizza. It is an unlimited cell phone plan, but the only calls it makes is to the processor you work with. No one else.
I have to say, I always love it when a customer is overjoyed at the good news you have for them such as, "Besides all the other fees I am reducing, I am dropping your phone line costs down from $60 or more a month to $15."
I have been promised that they would dance at my wedding...
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